About Us


The Luxury Level began over a chance meeting between co-founders Jeremy Blair and Joel Danto at a Los Angeles real estate shoot. Well… it wasn’t so much chance as in fact they had met many times over the years shooting for the same agent.  It just wasn’t until Joel casually mentioned during one of these shoots that he wanted to go off on his own and start shooting homes for himself that any kind of business relationship began in earnest.

They say every good partnership is a yin and yang and boy is it ever with Joel and Jeremy.  Regardless of the fact that Jeremy comes from the videography world and Joel the Photography world, their personalities are polar opposites and are largely what makes The Luxury Level as successful as it is today.

The Luxury Level is imbued with Jeremy’s enthusiastic personality which shines through his dogged salesmanship and forward thinking.  While Joel’s intense hunt for quality and consistency and level-headed business sense tempers it all to create the amazing results you see on this site.

It’s been a journey 7+ years in the making but now we cover almost all of SoCal – Shooting from Ventura down to Orange County and wherever else our clients want to take us!  We’ve expanded as well, shooting not only for real estate but for developers, interior designers, brands, commercial work and more.  Whatever creative project you’ve got, we can more than handle it and we promise above all else that our results will leave you simply awestruck.

Jeremy Blair

Jeremy Blair Jeremy Blair

Co-founder and CEO.

Jeremy has been in and around the entertainment industry since age 11 and has called Los Angeles home for over 15 years. He helped start the Film Program at Woodbury University and has a BA in Film Production and several certificates in his area of expertise.

Your property has a story to tell and deserves, “The Luxury Level”. When he’s not in creative mode (which is hardly ever) he is enjoying life with his two beautiful daughters and lovely wife.

Since he hails from Ohio, he is a huge fan of Ohio State University and regularly teases Joel whenever their two teams meet.

Joel Danto

Joel Danto Joel Danto

Co-Founder and Creative Director.

Originally from Michigan, Joel moved to California in 2006 to pursue work in the film industry. While doing so he shot hobby photography, honing his skills and gradually taking on more ambitious projects.

His passion for photography grew to a point where he started to professionally shoot weddings. To make ends meet he shot real estate photography on the side. The goal was to shoot real estate until the wedding work became full time but he flipped the script! Now he’s one of the most sought after real estate photogs in Southern California and loves every minute of it (especially twilights!).

When he’s not shooting homes he’s spending time at home playing with his newborn son, eating carbs, playing tennis with his wife or obsessing over his college team the Michigan Wolverines.